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Downtown Fruita, CO

Stroll through downtown Fruita and explore our local shops.

Visit one of Fruita’s many shops and businesses to discover some truly unique offerings. From walking and shopping in the fun stores around Downtown to discovering unique boutique shops to finding familiar chains and a large supermarket with supplies for your day trips, you will be able to fill your shopping needs and desires right in Fruita.

Shopping Category

Colorado Backcountry Biker

Bikes, rentals, and planned hut trips. Everything to adventure.
The front view of Over the Edge.

Over the Edge

Over the Edge Sports is a local bike shop in the heart of downtown Fruita. Everything you need for a day out on the trails.
Two boats float down the river.

Rimrock Adventures

RimRock Adventures has everything you need for guided or self-guided river trips! Raft, kayak, canoe, and stand-up paddleboard rentals. Single-day and multi-day guided river trips. Shuttle service along the river.

Featured Adventures

Unlocking the Secrets of Fruita: A Geological and Paleontological Journey 

Fruita + Palisade Gravel Adventure Guide

Dinosaur Journey